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PFT’s unique ‘data led creativity’ approach helps push the boundaries of creative thought and redefine quality output benchmarks. Every day, our creative team delivers compelling content that cuts across networks, platforms, genres, and language - right from award-winning on-air promos (OAP) to out of the box brand campaigns, from stunning video catalogues to riveting television commercials starring A-list celebrities. We have over 550 creative minds, 185 edit suites, 14 Dolby 5.1 sound studios, along with our very own Tier 3 Data Center.
PFT provides end-to-end creative services for both short and long form content – including TV shows, documentaries, short films, OTT Originals and more. We help broadcasters, studios, streaming platforms and brands create cutting edge content to maximize viewership and drive measurable outcomes.
PFT is one of the world’s largest creators of promos for broadcast networks and OTT platforms. From ideation to delivery, we handle every aspect of a promo campaign’s lifecycle. Every month, we churn out approximately 1500 fresh promos and 15,000 versions & reversions. Our team of creative and technical professionals conceptualize, script, storyboard, produce, and deliver breathtaking promos to effectively support content campaigns.