Introduction

PFT’s native media recognition AI engine, CLEAR Vision Cloud leverages Machine Wisdom* technology to deliver automation and data that is highly accurate, relevant, contextual and actionable.

Vision Cloud’s AI-led solutions have been custom made for solving strategic Media & Entertainment (M&E) business use cases. They draw on collective intelligence of the industry’s most sophisticated AI solutions and PFT’s homegrown models, as well as the company’s decade long experience of collecting, curating and annotating content (400 million tags to date). Vision Cloud helps M&E enterprises drive speed, scalability, reduce Total Cost of Operations (TCOP) and unlock new revenue opportunities like never before.

The engine’s API offerings are efficient, modular, scalable and easy to integrate within any application software. Our AI-led solutions are also pre-integrated with CLEAR Media ERP as a searchable data repository and workflow engine component.

*patent pending

Key Features

AI for Sports

• Automatically tracks sports action and creates highlights & packages in near real-time to engage with fans like never before
• Helps sports producers cut down the time and effort involved in highlight creation by 60% and enables OTT platforms to deliver high levels of interactivity and personalization for consumers
• Identifies storytelling graphics and events in the footage along with game content to stitch together an end-to-end story in highlights. It also redraws the pattern of storytelling based on events in real-time, often better than a human editor
• Provides finesse with smooth visual transitions and automatic levelling of audio across events in highlights like a professional editor

AI for Content Discovery & Search

• Automatically identifies logical scenes and searchable clips in content and provides accurate, actionable, contextual and comprehensive sets of metadata
• Helps significantly reduce the time involved in identifying clips for promo creation, as well as syndication and distribution of content to OTT platforms
• Enables deep consumer searches on OTT platform content and helps build interactive OTT consumer experiences

AI for Conformance

• Automatically does conformance and also serves as a smart Video comparator
• Automatically identifies time in/time out from original footage and detects the clips used in the final edit. This reduces the time and effort spent on Conformance, making the process of Remastering pre-HD era content in newer resolutions like 4K/8K far faster and more cost-effective
• Video comparator helps broadcasters & studios compare different masters (like the network cut, regional cut, etc.) instantly without having to go through the content, resulting in almost complete automation

AI for OTT & Traffic Operations

• Automatically identifies unrequired segments like blacks, slates, recaps, pre-caps, ads, montages and credits from long-form content, promos and spots, with frame accuracy
• Removes the segments which are unrequired for OTT platforms, making OTT & Traffic Operations more efficient
• Helps deliver interactive B2C viewing experiences and enables OTT consumers to conduct deep searches and discover content of interest, using natural language

AI for Playout Monitoring

• Enables broadcasters and monitoring bodies to identify and measure ads, promos and program segments directly from playout
• Features an innovative AI-led hybrid workflow, where AI identifies the content and human operators perform Quality Check (QC) on these results

At a Glance