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CLEAR® Vision Cloud

  • Introduction
  • Data & Action Toolkits
  • Partners
  • Business Benefits
  • AI Experts
  • Latest Thinking
  • Resources

Introduction

PFT’s CLEAR® Vision Cloud is a Media Recognition AI platform that is a fusion of home-grown AI engines (over 35 & counting) and best-of-breed AI models enveloped by PFT's unique Machine Wisdom layer. The Machine Wisdom makes a higher-level sense of details identified by the basic AI engines to increase accuracy and actionability. Think of it as an AI platform with a human-like brain (or close to it). Along with Technology, PFT offers bespoke strategic Consulting services to ensure AI works for the customer, taking into consideration their specific business challenges and unique content.

Data & Action Toolkits

The data delivered by CLEAR® Vision Cloud can be utilized as XML output or through an API that we publish. However, certain Action Toolkits are bundled with the Data Packs so that you can easily visualize, do QC, audit and validate the data. Modular Data Packs include Basic Metadata, Advanced Metadata, Premium Metadata, Video Comparison, Compliance, and Transcripts. Action Toolkits, as the name suggests, are ready-to-use to address specific M&E use cases. The Action Toolkits include – Segmentation, Discovery, Package Builder, Content Moderator, Language Tools, Video Comparator, and Content QC.

Segmentation

Basic Metadata
Data Pack

Helps identify physical video segments; specific captioned segments; and custom segments based on customer need with 100% accuracy & frame accuracy in short-form content, 95-98% frame accuracy in long-form content, 100% automation of workflows to extract content segments

Segmentation
Action Toolkit

Ability to frame accurately and identify physical segments at reduced time and cost make it a compelling proposition. Automatic learning of segment signatures based on QC input is an industry first and a key enabler in workflow automation.

Segmentation
Use Case

Eliminate playout errors drastically & increase monetization by auto-generating frame-accurate segmentation metadata

 

Discovery

Advanced Metadata
Data Pack

Data Pack for Advanced Metadata allows integration of best-of-breed AI engines; Smart Frame Analysis; scene detection & clip generation; Probabilistic Filtering of discovered metadata; compilations; translation & transliteration; and custom keywords. It’s the ONE place to get the best quality recognitions across the industry.

Discovery
Action Toolkit

AI Search for AI Data in Natural Language offers a seamless B2C experience. UI to browse metadata and edit: A comprehensive browse and edit catalog. It enables OTT metadata creation to deliver immersive user experience; analyse the content and co-relate with the audience rating for future feedback and modification

Premium Metadata
Data Pack

Data Pack for Premium Metadata allows creation of Key Moments Playlists, Key Dialogues Playlists, Thumbnails & Image Captions, all enabled through Machine Wisdom.

Package Builder
Action Toolkit

Equally unique is the UI to browse and edit catalog, faster content discovery with themes, and the speedy intuitive creation of promos and packages

Marketing
Use Case

Locate the right clips you need to build a variety of cross-platform promo material with the high-quality discovery of data, automatically.

 

Video Comparator

Video Comparison
Data Pack

CLEAR® Vision Cloud AI Data Pack for Video Comparison offers close to 100% accuracy & frame accuracy on Master-Master video comparison and near complete automation. It also allows near...

Video Comparison
Data Pack

CLEAR® Vision Cloud AI Data Pack for Video Comparison offers close to 100% accuracy & frame accuracy on Master-Master video comparison and near complete automation. It also allows near complete automation of subtitles re-timing, DI validation and conformance for re-mastering.

Video Comparison
Action Toolkit

Offers near full-time automation of reviewing masters, generation of DI validation reports and instant extraction of Re-conformance EDL to commence the Re-mastering process.

Video Comparison
Action Toolkit

Offers near full-time automation of reviewing masters, generation of DI validation reports and instant extraction of Re-conformance EDL to commence the Re-mastering process.

Conform
Use Case

Automatically conform regional edits, subtitles & dub tracks on global masters in a multiple frame rate baseline.

 

Content Moderator

Compliance
Data Pack

Offers automation of detection of a set of key compliance issues, both visual and verbal. Use of Machine Wisdom to capture compliance issues from various sources and improving accuracy is unique to CLEAR® Vision Cloud.

Content Moderator
Action Toolkit

A unique differentiator in the marketplace which can significantly enhance actionability for compliance overview & compliance edit and substantially reduce (30-40%) related efforts and resources. Other interesting benefits include...

Content Moderator
Action Toolkit

A unique differentiator in the marketplace which can significantly enhance actionability for compliance overview & compliance edit and substantially reduce (30-40%) related efforts and resources. Other interesting benefits include Visualization of compliance issues using various filters and search options, overall compliance meter showing split of issues across the content; and ability to add custom compliance parameter for a particular type of content/tenant.

 

Language Tools

Transcript
Data Pack

Performs automation of transcription & translation in over 120 languages and transliteration from over 100 languages, enabling efficient search of dialogues in the content on scale.

Languages
Action Toolkit

Offers significant time and cost savings in transcription, subtitling and closed captioning. It allows you to view transcript in sync with video, edit transcript where the AI engines get it wrong,...

Languages
Action Toolkit

Offers significant time and cost savings in transcription, subtitling and closed captioning. It allows you to view transcript in sync with video, edit transcript where the AI engines get it wrong, view edited portions highlighted visually in the toolkit and export the transcript in SRT and VTT formats to enable time sync and finalization of subtitles.

Localization
Use Case

Automatically generate, transcribe, trans-create subtitles in over 60 Languages.

 

Content QC

Content QC
Data Pack

Identifies Key content parameters in Promos and matches them against specific data for that Promo version. Enhances accuracy and efficiency of validation and ensures high accuracy..

Content QC
Data Pack

Identifies Key content parameters in Promos and matches them against specific data for that Promo version. Enhances accuracy and efficiency of validation and ensures high accuracy to prevent any leakage of errors downstream

Content QC
Action Toolkit

Enables quick validation of the failures or suggestions from AI and either passes them or fails them. It enables AI to auto-learn, making the data more and more accurate for the day...

Content QC
Action Toolkit

Enables quick validation of the failures or suggestions from AI and either passes them or fails them. It enables AI to auto-learn, making the data more and more accurate for the day. offers 100% precision with no leakage of errors.

Content QC
Use Case

Automatically quality controls the bag & tag versions of several promos daily to deliver 100% quality and prevent leakage in your advertising revenue.

Partners

Our partners help us win together by bringing on-board the power of their technology prowess and brand strength which we marry with our product strengths and industry insights. Amazon Web Services (AWS) is our key partner who enables us to bring alive CLEAR® Vision Cloud. Other partners include Microsoft and Google.

Key Partner

Amazon Web Services

CLEAR® provides tangible benefits when run on AWS. Integration of CLEAR® and AWS empowers customers with the freedom to choose from multiple compute and storage options to scale infrastructure with very minimal capex investment. AWS and PFT’s best-in-class cloud services together give customers superior advantages of productivity, security, privacy, scalability and lower costs.

PFT’s CLEAR® uses Amazon Rekognition for multiple AI use cases involving vision and speech. Our Content Moderation Action Toolkit is built on top of AWS APIs with similar nomenclature. We also use Amazon speech to text and text to speech known as Poly for transcript and speech synthesis solutions. We will be gradually migrating Vision Cloud to AWS Cloud infra to support customers already on AWS. Our Content Localization and Subtitling tool in CLEAR® uses AWS APIs.

The data delivered by CLEAR® Vision Cloud can be utilized as XML output or through an API that we publish. However, certain Action Toolkits are bundled with the Data Packs to easily visualize, do QC, audit, and validate the data.

 

Other Partners

Microsoft

The Vision Cloud platform is hosted on Azure Cloud. We take advantage of their storage and compute resources across geographies to store and process media assets, store AI generated data and indices, build and train machine learning models, and host our services API set. We also use several of their cognitive services in the areas of vision, language and speech to build our AI solutions. Together, we co-sell our bespoke solutions to prospective customers by leveraging the strength of Microsoft platform and AI engine components in conjunction with our M&E industry-specific models, synthesis and curation of data using our ‘Machine Wisdom’ models, and our consulting offerings.

 

Google

CLEAR® Vision Cloud uses several advanced AI and machine learning services from Google Cloud Platform (GCP). These APIs include vision, speech-to-text, machine translation and transliteration among others. We are also migrating Vision Cloud platform to GCP so that we can support customers already on Google Cloud.

Business Benefits

  • State-of-the-art Technology and bespoke Consulting to ensure AI works for the customer, considering their specific business challenges and unique content.
  • Integrates best-of-breed AI models with home-grown AI engines to fix the gaps and build context powered by Machine Wisdom to create a powerful AI platform that works for your content
  • Unique portfolio of Data Packs & Action Toolkits offering near 100% accurate and 100% actionable data
  • Flexible pricing
  • Hybrid deployment model – machine + human approach; a powerful tool for human operators to increase their productivity
  • Significant cost (70-90%) and effort (20-50%) savings

AI Experts

 

Latest Thinking

 
 

Resources

  • CLEAR® Vision Cloud Brochure

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  • Segmentation Use Case

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  • Marketing Use Case

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  • Conform Use Case

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  • Localization Use Case

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  • Content QC Use Case

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  • Foreign Language Mastering of library content made easy one sheet

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